MARGOT AND LILY | AN ORIGINAL SERIES BY NIKE
Yup! And it's so refreshingly NOT just an advertorial.
This is Margot and Lily - a story about 2 sisters with polar opposite lives and their personal growth.
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Each webisode is only about 8 minutes long but filled with relatable real-life situations that make it quite addicting (I am anxiously waiting for the 3rd installment :P).
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LILY VS MARGOT
Who is Lily - a successful fitness vlogger with the nickname “LilyNinja.” Her commitment to her channel has meant less time for making friends.
Meet Margot - a social butterfly who just got fired from her job and likes to party.
WHICH SISTER CAN YOU RELATE TO?
I hardly ever publish press releases anymore because frankly, I find most of them uninteresting and too much of a hard sell but this one's different. Yes there are product placements but I find the way it's done here to be quite entertaining.
Lily and Margot don't just have different personalities, they also have different personal styles and I love how Nike showcases not just their performance wear in everyday scenarios but also how to incorporate their pieces into street wear for when you're not working out.
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SO WHAT'S THE POINT OF ALL THIS?
"Being ‘Better For It’ doesn’t mean
accomplishing an unbelievable feat; it means being bold enough to take on a
personal challenge, like the characters Margot and Lily do.”
So what do you think?
I am personally more of a Margot but I push myself to be a little more Lily once in a while just to keep things balanced.
Did this inspire you to get dressed and work out? Maybe all you need to do for that extra push is to put on a sports bra and some sneakers!
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