#ladiesfirst: keds 2015 fall collection + press launch

Ladies First is a celebration of amazing women like Taylor Swift who are blazing new trails every day...

The campaign is inspired by women who create their own paths, make their own rules, and harness the power of femininity.

Well played Keds!

Very few times that a brand gimmick can pull at my heartstrings but I was immediately drawn in by this one.

It's my exact same philosophy and what this blog is all about....empowering and inspiring women to reach their utmost potentials, exploit all opportunities available to us..to go forward and conquer! Hahaha

So how does this all come together in a shoe?

Keds was originally created in 1916 to provide ladies with accessible, fashionable footwear to allow them to be who they wanted to be and go where they wanted to go.

Where do YOU wanna go?


The right shoe can take you places.

It's all about breaking boundaries and stereotypes. When styled well, a slip-on can take you from a casual day out to a more serious lunch meeting.


Keds 2015:

"It's not a running shoe, it's a run the world shoe."

Check out KEDS at Robinsons Magnolia Level 2, UP Town Center, Glorietta 3, Ayala Center Cebu, Complex Lifestyle Stores in Eastwood, Alabang Town Center, Fairview Terraces, Shangrila, Festival Mall, Glorietta 5, Shoe Salon and major Dept. Stores.

For more, connect with Keds via Facebook or follow @KedsPH on Twitter and Instagram

or follow the hashtag #LadiesFirst on social meda